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Programme of Study Catalogue
Digital Marketing - DIGIMKT
Programme Specification
Digital Marketing Programme Specification Document
(PDF)
Level 4
BMM4123 : Marketing Fundamentals - Core
BMM4133 : Principles of Accounting and Finance - Core
BMM4153 : People and Organisations - Core
BMM4143 : Globalisation and Social Justice - Core
Level 5
MFC5003 : Professional Placement - Core
MFC5333 : Online Community Management - Core
BMM5073 : Digital Marketing Communications - Core
MFC5113 : Interactive Storytelling - Option
BMM5003 : Services Marketing - Not available for study this Academic Year
MFC5023 : Digital Visualisation: Concept to Practice - Option
Level 6
MFC6003 : Professional Project - Core
BMM6073 : Digital Marketing Strategy and Analysis - Core
MFC6023 : Transmedia Production - Not available for study this Academic Year
MFC6033 : Digital Studio - Option
JOU6043 : PR and Promotions - Option
MFC6193 : Creative Project - Option
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