MBA7162 - International Business

Objectives:

On successful completion of the module, students will be able to:
Summarise the key elements of the international environment which have an impact on the activities of international firms.
Critically evaluate the basis and recent patterns of international trade and investment.
Compare and contrast of a range of market selection techniques and their application to international business practice.
Select and justify appropriate methods of international market entry and international operations and organisation development.
Appraise the main methods of risk minimisation available to international companies.

Content:

The module is intended to provide students with a good overview of the international business environment. This will be done through focus on four aims of this module, including the motives and methods of conducting international business, the nature of the international business environment and the means by which to manage risk, an appreciation of the importance of global as well as local perspectives when conducting international business, as well as of the role of the international manager and the range of business operations.

This module will introduce students to key concepts of international business, including the motives and methods of conducting international business, the international business environment and the management of risk, international trade and investment strategies, international institutions, the role of the international manager, globalisation, society and culture and how these impact international businesses.

Learning and Teaching Information:

The module will be delivered via a series of weekly 2.5-hour teaching blocks, comprising whole-group interactive lecture and seminar covering fundamental theories and applications. Lectures and seminars will be supported by in-depth applied workshops.

The module will make use of current newsworthy case studies and developing business trends and so the nature of the topics and exercises will vary. Students will be provided with, and/or directed to, relevant reading and additional questions/ exercises to support their progress through the module material.

Lectures and Seminars
Hours: 25
Intended group size: Cohort

Workshops and Group Tutorials
Hours: 5
Intended group size: Cohort or variable size groups

Guided independent study
Hours: 170

Further details relating to assessment
Case study report: the assignment shall be based on a title agreed with the module leader by the mid-point of the semester. The title must address the key learning outcomes, and offer a relevant perspective on the international business environment. Each of the classes contributes incrementally to the understanding of the subject and the students shall be able to mix personal interest in a topic with knowledge gained in class.

No primary research shall be required for this project, although if a student were to request the opportunity to do so, then ethical approval shall be sought.

Assessment:

001 Case study report; 4,000 words; end of term 1 100%

Fact File

Module Coordinator - Greg Barnes
Level - 7
Credit Value - 20
Pre-Requisites - NONE
Semester(s) Offered - 7T1

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