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Programme of Study Catalogue
Marketing - MAMARKT
Programme Structure
Marketing Programme Structure
(PDF)
Last Updated: 24/Oct/2018 @ 13:38:32.07
Programme Specification
Marketing Programme Specification Document
(PDF)
Level 7
MBA7032 : Strategic Marketing and Planning - Core
MBA7132 : Consumer Behaviour - Core
MBA7082 : International Management and Marketing - Core
MBA7152 : Integrated Marketing Communications - Core
MBA7002 : Leadership and Professional Development - Core
MBM7552 : Research Methods - Core
MBM7564 : Research Project/Dissertation - Core
MBA7062 : Innovation, Change and Enterprise - Option
MBA7072 : Human Resource Management - Option
MBA7092 : Project Management - Option
MBA7172 : Services Marketing - Option
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