MFC5083 - Film Industries

Objectives:

Assessment tasks are designed to enable students to demonstrate the Learning and Employability outcomes for the relevant level of study. Level Learning Outcomes are embedded in the assessment task(s) at that level. This enables a more integrated view of overall student performance at each level.

Content:

This module introduces you to the contemporary film industry and the many processes through which movies are produced and consumed. It addresses topics including the production, distribution, exhibition, marketing, promotion, advertising and diversity and representation of contemporary films.

By taking a close look at institutions such as the BFI, BBFC and Screen Yorkshire, you will study the operation of cinematic funding and public policy; film markets, audiences, cinema-going and festivals; control, regulation and censorship. This module will focus upon the impact of the internationalisation and globalisation of the film industry and draw upon examples of world cinemas, rather than considering UK and Hollywood business models in isolation.

Learning and Teaching Information:

Lectures
Hours: 22
Intended Group Size: Cohort

Seminars
Hours: 44
Intended Group Size: 15

Screenings
Hours: 44
Intended Group Size: Cohort

Guided independent study
Hours: 190

Further details relating to assessment
Assignment 1: Students will write a 3000-word report that evaluates the industrial significance of a film of their choice.

Assignment 2: An individual 10-minute presentation that demonstrates understanding of the film industry’s production processes and relevant institutions. The additional 5-minute question period will test depth of understanding.

Early Assessment: there will be a formative assessment within the first 4 weeks and this will help unpack the assignment details for the 1st assignment as well as guide and inform student preparation and help introduce the University grading system.

Assessment:

001 Report; 3,000 words; end of semester 1 50%
002 Individual presentation; 10 min & 5 min Q's; end of semester 2 50%

Fact File

Module Coordinator - Robbie McAllister
Level - 5
Credit Value - 30
Pre-Requisites - NONE
Semester(s) Offered - 5YL

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