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JOU5013 - Online and Social Video

Objectives:

Assessment tasks are designed to enable students to demonstrate the Learning and Employability outcomes for the relevant level of study. Level Learning Outcomes are embedded in the assessment task(s) at that level. This enables a more integrated view of overall student performance at each level.

Content:

Students will explore video storytelling conventions for online and social media platforms, and the wider use of social media platforms to promote and tell stories. They will learn the associated conventions and techniques of online and social video, including the technical skills required to shoot on a mobile device, edit and publish video online and to social media. Students will also learn effective writing for both an online and social media audience, including the need to meet ethical and legal considerations.

Students will extend their online publication skills to create more sophisticated online stories and will learn the importance of SEO and analytics in driving traffic.

This module aligns with areas of study for the NCTJ diploma for those on an accredited pathway.

Learning and Teaching Information:

Workshops
Hours:44
Intended Group size: Max 15 per group or 30 with 2nd tutor/technician to meet accreditation requirements

Guided independent study
Hours: 256

Further details relating to assessment
The portfolio will comprise social media and online video-journalism content. As part of this portfolio students must include a short report, outlining any legal, ethical and technical considerations, and outlining their sources and approach to their stories.

Early Assessment: there will be a formative assessment within the first 4 weeks and this will help unpack the assignment details for the 1st assignment as well as guide and inform student preparation and help introduce the University grading system.

Assessment:

001 Portfolio; 6,000-word equivalent; end of semester 2 100%

Fact File

Module Coordinator - Jennifer Kean
Level - 5
Credit Value - 30
Pre-Requisites - NONE
Semester(s) Offered - 5S2