MFC4072 - Film Industry 1: Hollywood and Beyond

Objectives:

On successful completion of the module, students will be able to:

1) Demonstrate knowledge and understanding of major historical developments in the film industry and explain the role of different types of organisation and processes;
2) Demonstrate basic skills in written communication (essay);
3) Demonstrate basic skills in group work and oral presentation
4) Demonstrate basic research skills

Content:

The module provides an introduction to the historical development of the film industry. It examines a number of developed and developing countries and explores Hollywood in depth. It addresses topics such as the processes and organisations involved in production, exhibition and distribution; funding and public policy; control, regulation and censorship; marketing, promotion and advertising; audiences and cinema-going.

Students will examine and analyse a variety of texts and other sources of information and undertake basic research exercises. Using a market research or other similar exercise, the module also enables students to practise and apply skills for group work and oral presentation.

Learning and Teaching Information:

The scheme below assumes recruitment of 48

Lectures
Contact hours: 20
Intended Group size: 1

Seminars/Workshops
Contact hours: 20
Intended Group size: 3 x 16

Screenings
Contact hours: up to 15 screenings (30 hrs max)
Intended group size: 1

Guided Independent Study
Hours: 160

Further details relating to assessment
The Directed Activities consist of weekly tasks that must be completed and submitted for inspection at timetabled sessions each week. The assessment will be on a pass/ fail basis with a pass requiring at least 75% of all weekly tasks successfully completed. A pass mark will lead to the full award of 10% towards the final mark. A fail in directed activities will contribute 0% to the final mark.

Assessment:

001 Essay 1 x 2000 words End of semester 1 45%
002 Presentation (Group) 1 x 2000 words equivalent (15-20 minutes in Q&A) End of semester 2 45%
003 Directed activities semester 1 & 2 10%
004 Essay 1 x 2000 words End of semester 1 100%

Fact File

Module Coordinator - Mr Tom Donnelly
Level - 4
Credit Value - 20
Pre-Requisites - NONE
Semester(s) Offered - 4S14YL

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