MFC5542 - AV Production for Online Distribution

Objectives:

On successful completion of the module, students will be able to:
Plan, construct and launch various media forms for online audiences
Demonstrate effective production techniques
Understand the methodology of crowd funding/sourcing and demonstrate the application to their own work.

Content:

This module investigates the practical and ethical concerns when producing AV material for Online Distribution. It is intended that students will be able to create appropriate AV material for a variety of online sources and to be able to ‘release’ and market this material to a wide online potential audience. It is also intended that this module introduce the concept of crowd sourcing and crowd funding which can be brought to a realised project later in the course.

Learning and Teaching Information:

Through a series of lectures and workshops, students will be guided in the skills required to develop and then create, release and market A-V material for online sources (utilising the concept of crowd sourcing and crowd funding).

Lectures
Contact hours: 14
Intended Group size: 24

Workshops
Hours: 28
Intended group size: 12

Individual consultation
Contact hours: 2
Intended Group size: 1

Guided independent study
Hours: 156

Further details relating to assessment
It is intended that the production portfolio contains a finished and released artefact (podcast/viral video or similar) and supporting documentation.

Other relevant matters
Requires consistent and reliable access to WIFI, Broadband, Mobile Device(s) and Software Resources.

Assessment:

001 Planning portfolio 1,500 words Mid-Sem 1 25%
002 Production portfolio 3,000 words End of Sem 2 75%


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